There is a great need for blood in India today. According to a 2012 World Health Organisation (WHO) report, only nine million units are collected annually, while the need is for 12 million units. The shelf-life of donated blood is just 35 to 42 days and there is a constant need to replenish stocks in our blood banks.
Keeping this in mind, leading private sector bank, HDFC Bank is undertaking this initiative of carrying out the All India Blood Donation Campaign at various colleges, universities, HDFC bank premises and corporate premises, across the country, to involve the young generation in this noble cause. The blood donation campaign is conducted on a single day, across India, every year, during the month of December, since 2007. This year the campaign took place on December 5, 2014.
By Mahalakshmi Hariharan
